Wednesday, 4 February 2015

Motorola Beats Personal Best: Sells 10 Million Smartphones in Q4 2014



In May 2012, Google’s CEO was proud to announce that the Mountain View-based giant closed the deal to acquire Motorola Mobility. Almost two years later, Google agreed to sell Motorola Mobility to Chinese company Lenovo for $2.91 billion.
Since the Google acquisition, the folks at Motorola have announced some interesting smartphones: the incredibly affordable Moto E, the popular Moto G mid-ranger, and the highly-customizable Moto X. In 2014, Moto G and Moto X reached 2nd generation and it looks that we will also get to see a 2nd gen Moto E soon.
Motorola has recently announced they managed to sell 10 million smartphones in the fourth quarter of the year. The figure is not surprising at all given the huge success their budget-friendly Moto E had, especially on the emerging markets.
With 10 million smartphones sold in Q4 2014, Motorola has registered a growth of about 118% when compared to the same quarter of 2013. The press release also revealed that the two mobile divisions of the Chinese giant combined (Lenovo – Motorola) have registered a loss of $89 million in Q4 2014. Still, the Lenovo officials remain optimistic with their predictions for the next 6 month, a time frame in which they expect the Motorola smartphones to bring a big contribution to the company’s income.


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